The Fishermans Bend Innovation Precinct presents the unique opportunity to create 21st century jobs at the former General Motors Holden (GMH) site.

Recognising the unique opportunity at the time, the Victorian Government purchased the former GMH production site in 2016 to support, catalyse and curate an innovation ecosystem to unlock the next wave of growth and evolution in Fishermans Bend. The former GMH site of approximately 32 hectares sits in the heart of the broader Fishermans Bend Employment Precinct (approximately 230 hectares), right at the doorstep of one of the world’s most liveable cities, Melbourne.

The University of Melbourne is committed to the site and plans to open a new engineering campus at Fishermans Bend in the near future. The presence of world-leading engineering and design research alongside start-ups, scale-ups, investors and key industry partners will turbo charge the collaboration and partnerships that drive innovation.

The Fishermans Bend Innovation Precinct will drive private sector investment into Victoria and see key industry players and education and research organisations work together to grow our advanced manufacturing capacity and create thousands of high value jobs.

The site is being designed and constructed to deliver a vibrant innovation precinct, capable of attracting the very best firms and the brightest global talent.

An artist's impression of the former GMH site in the Employment Precinct of Fishermans Bend.

Innovation Precinct a perfect catalyst for change across the Fishermans Bend Employment Precinct

The Innovation Precinct sits within the Fishermans Bend Employment Precinct, which has a proud legacy of turning bold ideas into tried and tested products, from the roll-out of the first Australian-designed and built production vehicle to the development of world-leading carbon fibre technology utilised on the largest and most complex aircraft.

Already home to world-leading advanced manufacturers and engineers including Boeing, the Commonwealth’s Defence Science and Technology facility and Siemens, the vision for the Employment Precinct is to host 40,000 jobs and be Australia’s premier location for innovators and an internationally renowned centre of innovation in advanced manufacturing, engineering and design.

The Fishermans Bend Innovation Precinct at the former GMH site is a key catalyst project for Fishermans Bend and showcases the transition of the Employment Precinct into one of Australia's leading places for technology and innovation.

What is an ‘Innovation Precinct’?

Innovation precincts are areas where leading anchor institutions and companies are clustered with start-ups, business incubators and accelerators. Brought together, these organisations connect and collaborate, spurring on greater economic development – and greater innovation.

Global thought leaders, the Brookings Institution, note:

“Innovation precincts facilitate the creation and commercialization of new ideas and support metropolitan economies by growing jobs in ways that leverage their distinct economic attributes. These districts build on and revalue the intrinsic qualities of cities: proximity, density, authenticity, and vibrant places.”

In planning for innovation precincts, the Brookings Institution have identified the importance of three interrelated assets required to support a strong innovation ecosystem:

  • Economic assets: the companies, institutions and organisations that drive, cultivate or support a rich innovation environment.
  • Physical assets: publicly or privately-owned spaces including streets, open spaces and other infrastructure, designed and organised to stimulate new and higher levels of connectivity, collaboration and innovation.
  • Networking assets: the relationships between people, companies and places that facilitate the generation of ideas and advances in commercialisation.

Innovation Ecosystems diagram from the Brookings Institute
All innovation districts contain economic, physical, and networking assets. Image from the Brookings Institution

Page last updated: 07/05/21